<link rel="stylesheet" href="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/en_GB/v1656652403747/css/blog/ck-blog-navigation.css"> <link rel="stylesheet" href="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/en_GB/v1656652403747/css/blog/blog-post.css"> <style> @font-face { font-family: 'FuturaBT-Book'; src: url(https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwd4095f6e/font/FuturaBT-Book.eot#iefix) format('embedded-opentype'), url(https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwb44e02fa/font/FuturaBT-Book.woff) format('woff'), url(https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw0749e572/font/FuturaBT-Book.ttf) format('truetype'), 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.ck-blog-title { font-size: 26px; line-height: 1.1em; } } .b-social-wrapper { margin-bottom: 30px; } } .main-articles h2 { text-transform: uppercase; color:#3c3b3a; font-weight: initial; font-size: 27px; line-height: 1.4em; } .pt-5.ck-blog { padding-top: 1.5rem !important; padding-bottom: 1.5rem; } .pt-5.ck-blog.dots-bg { background: rgba(223, 175, 178, 0.2); } .ck-blog p a { font-size: 16px; font-weight: initial; border-bottom: 1px solid #3c3b3a; transition: all 0.25s linear; } .ck-blog p a:hover { border-bottom: 2px solid #3c3b3a; font-size: inherit; } #ck-blog-2 h2, .main-articles h2 { text-transform: uppercase; color:#3c3b3a; font-weight: initial; font-size: 27px; line-height: 1.4em; } </style> <section class="text-center"> <a href="https://www.cathkidston.com/en-gb/blog/blog-home.html" class="blog-lockup"> <picture> <!--Desktop Image Below--> <source media="(min-width: 1200px)" 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href="https://www.cathkidston.com/en-gb/blog/life-and-style.html">Life &amp; Style</a> </div> <div class="pb-4 pb-sm-0 col-6 col-sm-3"> <a href="https://www.cathkidston.com/en-gb/design-studio.html">Design Studio</a> </div> <div class="col-6 col-sm-3"> <a href="https://www.cathkidston.com/en-gb/make-and-create.html">Make &amp; Create</a> </div> <div class="col-6 col-sm-3"> <a href="https://www.cathkidston.com/en-gb/blog/print-library.html">Print Library</a> </div> </div> </div> </section> <!-- Section 1 START--> <section id="section-two"> <div class="container" id="ck-blog"> <picture> <!--Desktop Image Below--> <source media="(min-width: 1200px)" srcset="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw6d0dc348/blog/2022/April/collective/cath_ss2_summer_blog_launch_hero_ban.jpg" /> <!--Desktop and Tablet Image Below--> <source media="(min-width: 768px)" srcset="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw6d0dc348/blog/2022/April/collective/cath_ss2_summer_blog_launch_hero_ban.jpg" /> <!--Tablet and Mobile Below--> <source srcset="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw6d0dc348/blog/2022/April/collective/cath_ss2_summer_blog_launch_hero_ban.jpg" /> <!--Desktop Image Below with Alt text--> <img alt="Cath Kidston design team in summer dresses" loading="lazy" src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw6d0dc348/blog/2022/April/collective/cath_ss2_summer_blog_launch_hero_ban.jpg" title="" /> </picture> <div class="row pt-2 pt-sm-2"> <div class="container pt-2 pt-sm-2 text-left ck-blog text-center" id="ck-blog-2"> <h6 class="ck-blog-title">The Craft Collective</h6> <p class="pt-1">&nbsp;</p> <h2>The inspirations and the women behind our Love Sewn into Every Stitch summer collection</h2> </div> </section> <!--Social Icons START--> <div class="b-social p-3 p-sm-3"> <div class="b-social-wrapper"><a aria-label="CathKidston Facebook" class="b-social-item" href="https://www.facebook.com/CathKidston/" rel="noreferrer noopener" target="_blank"><svg height="20" width="13" xmlns="http://www.w3.org/2000/svg"> <path d="M12.539 3.475H9.125c-.403 0-.856.492-.856 1.152v2.292h4.27v3.267h-4.27v9.812H4.243v-9.812H.589V6.919h3.654V4.997C4.134 2.341 6.255.105 8.975.001c.05-.003.1-.003.15-.003h3.414v3.477z" fill-rule="evenodd"></path> </svg> </a> <a aria-label="CathKidston Instagram" class="b-social-item" href="https://www.instagram.com/cathkidston/" rel="noreferrer noopener" target="_blank"> <svg height="20" width="20" xmlns="http://www.w3.org/2000/svg"> <path d="M16.04 9.995a6.049 6.049 0 0 1-6.047 6.051 6.048 6.048 0 0 1-5.938-7.214H-.011v8.042a3.124 3.124 0 0 0 3.123 3.124h13.757a3.125 3.125 0 0 0 3.126-3.124V8.832h-4.068c.076.384.113.774.113 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1-6.206 1.782 11.638 11.638 0 0 0 6.428 1.935c7.712 0 11.931-6.557 11.931-12.246a9.37 9.37 0 0 0-.014-.557 8.686 8.686 0 0 0 2.1-2.227" fill-rule="evenodd"></path> </svg> </a> <a aria-label="CathKidston Pinterest" class="b-social-item" href="https://www.pinterest.com/cathkidston/" rel="noreferrer noopener" target="_blank"> <svg height="22" width="16" xmlns="http://www.w3.org/2000/svg"> <path d="M15.903 6.38C15.342 2.27 11.291.177 6.97.667 3.554 1.054.148 3.847.008 7.845c-.088 2.437.599 4.267 2.892 4.781.993-1.779-.321-2.167-.525-3.455-.844-5.264 6.004-8.862 9.588-5.182 2.485 2.548.849 10.382-3.151 9.567-3.832-.778 1.876-7.013-1.182-8.238-2.485-.995-3.807 3.043-2.625 5.05-.694 3.452-2.182 6.702-1.579 11.03 1.956-1.435 2.613-4.18 3.151-7.044.984.605 1.51 1.23 2.761 1.327 4.617.363 7.2-4.662 6.565-9.301z" fill-rule="evenodd"></path> </svg> </a> <a aria-label="CathKidston Linkedin" class="b-social-item" href="https://www.linkedin.com/company/cath-kidston-ltd/" rel="noreferrer noopener" target="_blank"> <svg height="19" width="19" xmlns="http://www.w3.org/2000/svg"> <path d="M18.692 18.998h-3.807a.306.306 0 0 1-.306-.307v-5.972c0-1.671-.123-2.949-1.674-2.949-1.424 0-1.979.797-1.979 2.844v6.077a.307.307 0 0 1-.305.307H6.814a.309.309 0 0 1-.308-.307V6.409c0-.169.139-.307.308-.307h3.651c.17 0 .308.138.308.307v.799c.686-.751 1.818-1.41 3.35-1.41 4.297 0 4.876 3.111 4.876 6.156v6.737a.307.307 0 0 1-.307.307zM2.515 5.038a2.521 2.521 0 0 1 0-5.04 2.522 2.522 0 0 1 2.517 2.52c0 1.389-1.13 2.52-2.517 2.52zM.608 6.102h3.815c.168 0 .305.138.305.307v12.282a.307.307 0 0 1-.305.307H.608a.307.307 0 0 1-.307-.307V6.409c0-.169.137-.307.307-.307z" fill-rule="evenodd"></path> </svg> </a> </div> </div> <!--Social Icons END--> </div> </div> </div> </section> <!-- Section 1 END--> <!-- Section 2 START--> <section class="text-center pt-5 ck-blog"> <div class="container"> <div class="main-articles"> <div class="row"> <div class="col-12 col-sm-6"><img alt="moodboard of cath kidston summer artwork illustrations of flowers" src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwe044dd33/blog/2022/April/collective/CraftCollective_moodboard.jpg" title="" /></div> <div class="col-12 col-sm-6 my-auto"> <div class="main-articles-copy pt-3"> <div class="text pt-4"> <p>Summer sees us continue in our commitment to craftsmanship and print, as we explore the heritage of stitch and embroidery, recognising and celebrating the strong matriarchs who passed on their wisdom and stories from generation to generation of women. The song lyric Love Sewn into Every Stitch wonderfully encapsulates our creative tribute to the artistry of patchworking, quilting, crochet and embroidery, woven through with stories, spoken heirlooms inherited over years, that come together to make something even more beautiful.</p> <p>Our design team, also known as the Craft Collective, have carried the stories from these strong women into the present day, as they hand-painted the prints and created our new collections. They will pass them on to future generations who will inherit the fruits of their labour, and the accompanying stories in years to come, before passing them on themselves.</p> </div> </div> </div> </div> </div> </div> </section> <section id="section-four"> <div class="container pt-3 pt-sm-5 text-left ck-blog text-center" id="ck-blog-2"> <p class="pt-1">&nbsp;</p> <p>The women behind this collection, each with their own personalities, were inspired by their own stories, heard from their mothers and grandmothers, and these individual memories are woven into the collection. They meticulously researched both our print archive and the history and heritage of crafting, from sewing and embroidery to patchworking and quilting. They carefully hand-sketched or hand-painted with love every stitch of our Patchwork prints, incorporating messages of sentiment that were personal to them and their families. </p> <p>Above you can see our design team wearing the dresses, made from their own hand-painted print fabric, inspired by the stories they’d been told by previous generations of women. And some of the team are with their children who will, one day inherit the dresses, pass on the stories and continue the Craft Collective.</p> </div> </section> <style> .b-carousel { margin-top: 20px; } .b-carousel:last-of-type { margin-bottom: 50px; } </style> <section class="pt-3 pt-sm-5 text-center ck-blog"> <div class="b-carousel"> <div class="b-carousel-container" data-component="global/Carousel" data-component-options='{ "loop": true, "dotsNavigation": false, "controls": true, "prevBtnClass": "b-carousel-controls_btn icon-arrow_left", "nextBtnClass": "b-carousel-controls_btn icon-arrow_right", "breakpoints": { "small only": { "slidesPerView": 2, "slideBy": 1 }, "medium only": { "slidesPerView": 3, "slideBy": 1 }, "large only": { "slidesPerView": 5, "slideBy": 1 } } }'> <div data-js-carousel-container class="b-carousel-content"> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/on/demandware.store/Sites-ckidst-uk-Site/en_GB/Product-Show?pid=4402602559169CRM_PNK"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw52b106d9/blog/2022/April/collective/CraftCollective_Carousel_1.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/on/demandware.store/Sites-ckidst-uk-Site/en_GB/Product-Show?pid=4402602559169CRM_PNK"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwfd169708/blog/2022/April/collective/CraftCollective_Carousel_4.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/on/demandware.store/Sites-ckidst-uk-Site/en_GB/Product-Show?pid=4402602559169CRM_PNK"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw3141f356/blog/2022/April/collective/CraftCollective_Carousel_6.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/on/demandware.store/Sites-ckidst-uk-Site/en_GB/Product-Show?pid=4402602559169CRM_PNK"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw9894d0ee/blog/2022/April/collective/CraftCollective_Carousel_2.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/on/demandware.store/Sites-ckidst-uk-Site/en_GB/Product-Show?pid=4402602559169CRM_PNK"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw40e2d6a9/blog/2022/April/collective/CraftCollective_Carousel_5.jpg" alt="Cath Kidston"> </a> </div> </div> </div> </div> </div> </section> <section id="section-four"> <div class="container pt-3 pt-sm-5 text-left ck-blog text-center" id="ck-blog-2"> <h2>We asked our design team to tell us in their own words how it felt to be part of this Craft Collective and what their favourite pieces from the collection were.</h2> <p class="pt-1">&nbsp;</p> <strong>George - Print Designer</strong> <p>This collection was created around 'Love in every stitch' – a lovely reminder that every design is crafted with love and it links all the beautiful patchwork prints and elements together.</p> <p>Working with such a strong group of women is very collaborative – we are always sharing ideas and creating designs that we would all wear. All the design team are great, but I do love working with the kids’ product design team because they always bring our prints to life when adding beautiful and fun design details to the products. The crab backpack in our summer collection is a good example of this.</p> <p>One of my favourite pieces is the Tall Tote Bag in Patchwork print, it's made from 100% organic cotton too which only makes me love it more.</p> </div> </section> <section class="pt-5 ck-blog dots-bg"> <div class="container"> <div class="main-articles"> <div class="row"> <div class="col-12 col-sm-7 order-2 order-sm-0 my-auto"> <div class="main-articles-copy pt-3"> <div class="text pt-4"> <strong>Peace - Print Design Assistant</strong> <p>My favourite piece from summer has to be the Dreamer dresse in the Patchwork print, it's such a beautiful print and makes the perfect summer holiday dress!</p> <p>It's really amazing working with a team of such inspiring, talented women as part of the Craft Collective! I feel so lucky to be able to work with and learn from them.</p> <p class="pt-1">&nbsp;</p> <strong>Poppy – Homeware Print Designer</strong> <p>My favourite hidden message within the designs this season relates to the enamel dinnerware. Certain pieces say La Vie en Rose which is pretty much a line to live by at Cath Kidston!</p> <p>I think working with a team of creative women is really inspirational. I adore George, her clever wit and beautiful drawings amaze me every time. She is a total wonder babe!</p> </div> </div> </div> <div class="col-12 col-sm-5 order-1 order-sm-0"><img class="right-d" alt="artist painting floral for Cath Kidston matilda collaboration" src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw9a2dcf0c/blog/2022/April/collective/CraftCollective_stefi.jpg" title="" /></div> </div> </div> </div> </section> <section class="pt-5 ck-blog"> <div class="container"> <div class="main-articles"> <div class="row"> <div class="col-12 col-sm-5"><img alt="cath kidston patchwork of fabric floating in the wind" src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw42ee139b/blog/2022/April/collective/CraftCollective_kidszip.jpg" title="" /></div> <div class="col-12 col-sm-7 my-auto"> <div class="main-articles-copy pt-3"> <div class="text pt-4"> <strong>Georgia - Print Design Assistant</strong> <p>My favourite styles this season would be the navy poppy print Dreamer dress in womenswear (the dress I got to wear for the photoshoot!). I love the easiness of the silhouette and the flattering ruffle neckline, it’s a perfect dress for warm summer days. Second would be the kids’ quilted half-zip top. I feel that its print combined with the mix of quilted jersey and quilted cotton poplin, epitomises the theme of women's craft and community that runs through the collection. I think it’s such a unique piece and there is so much craftsmanship that’s gone into it.</p> <p>I love the messaging that runs through the prints this season, particularly I love the hidden messaging within the half-zip top I mentioned above. It uses the Patchwork print on the yoke, which is full of wonderful words and hand-painted cross-stitch elements. The quilted jersey body and sleeves are printed with a ditsy rose on a background of stitching which spells out the word Love. You might not notice it at first, and that is partly what I love about it, the idea that the closer you look, the more you find. It represents the message of the collection, sewing love with every stitch.</p> <p>I love being surrounded by strong, creative women every day at work. We are very lucky at Cath Kidston to have such a wonderful design family. We support each other through our work and outside work. One of my favourite things about our team is every morning our Bag Designer, Milly sends me a funny GIF or a lovely message, which always makes me smile and sets my day off on a positive note.</p> </div> </div> </div> </div> </div> </div> </section> <section class="pt-5 ck-blog dots-bg"> <div class="container"> <div class="main-articles"> <div class="row"> <div class="col-12 col-sm-7 order-2 order-sm-0 my-auto"> <div class="main-articles-copy pt-3"> <div class="text pt-4"> <strong>Milly - Bags and Accessories Designer</strong> <p>It’s true what they say, it’s the people behind Cath Kidston that really makes the brand such a lovely place to work. Being surrounded by strong beautiful women, like our Creative Director Holly, in a female driven design team, is so inspiring and empowering!</p> <p>My favourite print from Summer is the retro ditsy. I’m a die-hard ditsy print fan through and through!</p> </div> </div> </div> <div class="col-12 col-sm-5 order-1 order-sm-0"><img class="right-d" alt="ath kidston patchwork of fabric floating in the wind" src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwa2087eaa/blog/2022/April/collective/CraftCollective_patchwork.jpg" title="" /></div> </div> </div> </div> </section> <section id="section-four"> <div class="container pt-3 pt-sm-5 text-left ck-blog text-center" id="ck-blog-2"> <h2>Shop the Design teams top picks</h2> </div> </section> <style> .b-carousel { margin-top: 20px; } .b-carousel:last-of-type { margin-bottom: 50px; } </style> <section class="pt-3 pt-sm-5 text-center ck-blog"> <div class="b-carousel"> <div class="b-carousel-container" data-component="global/Carousel" data-component-options='{ "loop": true, "dotsNavigation": false, "controls": true, "prevBtnClass": "b-carousel-controls_btn icon-arrow_left", "nextBtnClass": "b-carousel-controls_btn icon-arrow_right", "breakpoints": { "small only": { "slidesPerView": 2, "slideBy": 1 }, "medium only": { "slidesPerView": 3, "slideBy": 1 }, "large only": { "slidesPerView": 5, "slideBy": 1 } } }'> <div data-js-carousel-container class="b-carousel-content"> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/en-gb/womens/bags/totes-and-shoppers/4009272242CRM_PNK.html"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwae1d9225/blog/2022/April/collective/CraftCollective_Carousel_9.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/en-gb/womens/clothing/dresses/40368757310NAVY.html"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dwcc22b574/blog/2022/April/collective/CraftCollective_Carousel_11.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/en-gb/home/outdoor/picnic/402602559169CRM_PNK.html"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw3539d77d/blog/2022/April/collective/CraftCollective_Carousel_8.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/en-gb/home/kitchen/tableware/402602559160CRM_PNK.html"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw7a365a70/blog/2022/April/collective/CraftCollective_Carousel_7.jpg" alt="Cath Kidston"> </a> </div> </div> <div data-js-carousel-item> <div> <a href="https://www.cathkidston.com/en-gb/kids-and-baby/kids-3-12-years/kids-dresses/404867613155CRM_PNK.html"> <img src="https://www.cathkidston.com/on/demandware.static/-/Library-Sites-ckidst-content-global/default/dw36aecd0c/blog/2022/April/collective/CraftCollective_Carousel_3.jpg" alt="Cath Kidston"> </a> </div> </div> </div> </div> </div> </section> <section id="section-four"> <div class="container pt-3 pt-sm-5 text-left ck-blog text-center" id="ck-blog-2"> <p>Explore more of our new summer collection <a href="hhttps://www.cathkidston.com/en-gb/new/">here</a>.</p> </div> </section> </div> </div> </div> </div>